The effectiveness of this service has been evaluated many times and results show 93% of clients watch the TV and 85% regard the programme content as very useful.

Research clearly shows that the TV is more effective in attracting peoples’ interest compared to leaflets and posters.

To demonstrate the effectiveness of the service, we carry out an on-going programme of exit polls in conjunction with our clients. Patients in practices throughout the country are questioned about their reaction to The Health Channel as they leave the surgeries.

The sample covered a cross section of the general population. At all sites, patients believe they wait a shorter time than the amount of information they recall would indicate.

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